Responsible for branding, collateral, logistics, and social media for the Fall 2012 launch of the national in-school program, Made By Milk. Cross-platform content development for this campaign spanned areas of print, digital, three dimensional, interactive, and social media applications to establish a consistent brand and voice for the program. The first semester of the program was a success – with participation in over 140 classrooms K-12 nationwide.
Made By Milk Launch Project
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